My New York Blog (for Zoran)

Thursday, November 23, 2006

The Blowup Blowout








Tonight was the Thanksgiving Blowup Blowout party, and it was fantastic. Watching the balloons being blown up is a popular activity here, and it was mayhem exiting the subway. Security was extremely tight, and to even get on the block I had to show my invitation twice. Luckily, that invitation was my ticket to the behind-the-scenes area, and I was able to take these photos in relative peace (although their quality doesn't quite indicate that). To give you some idea of what I saw - a line of a dozen balloons or so, horizontal and covered in netting, anchored with sandbags, lining one city block. Other balloons are laid out on nearby blocks. Most of the balloons that I saw were commercial - Spongebob, Garfield, Ronald McDonald etc, but I suppose that is to be expected in a parade sponsored by a department store. To give you some perspective as to the size of the balloons - those are real vehicles next to Garfield and Ronald.

No one at that party seemed that into the balloons, understandably enough. I missed the actual inflation (that happens earlier in the day, I think) but I can't imagine that it would be that thrilling. But, it's definitely a good excuse for a party!

4 Comments:

  • At 10:07 AM, Blogger Liana said…

    Sharon...

    you are currently living the american. you have done and seen more stuff in the weeks that you've been in new york than i have in my years living in toronto! keep up the great blog, i love reading it first thing when i come into work!

     
  • At 10:08 AM, Blogger Liana said…

    the american dream that is. that is what you are currently living

     
  • At 6:04 PM, Blogger SaraBean Power said…

    Hey Sharon I was wondering how does Macy's select the balloon characters? Is it more of an advertisement-type situation where disney or whomever pays for the balloons? Were there any that aren't recognizable cartoon characters and just something that an artist made up? This weekend I'm going to the Calvaclade of Lights beat that NYC ;) miss you man bye!

     
  • At 2:19 AM, Blogger Sharon said…

    Hey Liana! I heard from Sara that you are living the life with your awesome new job, congratulations! I'm sure you are Toronto's finest socialite.

    Sara - interesting question. Companies pay Macy's to have a balloon in the parade, and it is crazy expensive! I quote, from the balloon link in the post:

    "In order to have a balloon in the parade, companies must pay Macy’s $190,000 the first year to cover the cost of construction. After that the yearly price of admission is about $90,000."

    There were some non-commercial balloons. They seemed to be mostly Christmas-themed things like candy canes, snowmen and ornaments, although there was also a pair of ice cream cones. I didn't actually go to the parade because it starts at NINE A.M. and you have to get there at SIX A.M. to get a prime spot. But, at the Thanksgiving dinner I went to I did partake in another American tradition: candied yams covered with marshmallows. Not quite as disgusting as it sounds, but close.

     

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